OUR STORY
In the world of fast fashion and day-old trends, sustainability might not be the first choice, but it definitely is the perfect antidote. Contemporary is everywhere, but opting for traditional in modern times is audacious. The Idea of Abundance Born in 2011 in Ladakh, Abundance began by supporting goat grazers and shawl weavers. Recognizing the decline of traditional weaving and embroidery, a formal beginning was made in 2017